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MG x OL

We were asked to create an ad for Olympique Lyonnais, to mark the unveiling of its new partner, MG Motor. The ad had to be short, clear and effective.
Like a powerful machine, we put in parallel the build of the players and the body of the car. Speed, strength, determination, it was essential to put in images the key words of this MG x OL partnership.

Directed by Arthur Fanget

Agence : SportFive France

Client : MG / OL

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2021